
AI FOR HER Issue #42
Hi {{first_name|gorgeous}},
I'm building an AI app that launches summits for female entrepreneurs 🎉
And I'm using it to build my own summit in real time so you can watch the whole thing 🤯
Here's why: visibility is the #1 thing female founders want AI to handle. And summits are the fastest visibility strategy that exists. So I built an app that makes summits easy to launch.
She's In Demand: The Summit is my proof of concept. It's happening October 19-23, for female founders who are tired of slow growth and ready to become the woman clients chase.
If you teach visibility, I want you to speak. If you need visibility, you're going to watch how this works.
What you get as a speaker:
A 20-minute pre-recorded session to share your expertise. A free resource shared with all attendees so you grow your list. And 40-50% affiliate commission on every VIP Pass sale.
Applications close Friday, August 21.
If you're not a speaker, keep reading. This is for you too.
Here's what I know for sure: building an audience in 2026 is brutal.
I launched this newsletter last October. Ten months later, I have 269 subscribers. Instagram is the same grind. Posting consistently, showing up, doing all the right things. And it's incredibly slow 🐢
But you know what's not slow? Summits 🐰
Last January I launched the AI For Her Summit with a list of exactly zero. With no experience in the AI space, I was able to book 20 speakers across 5 countries. By the end of that event I had 1,000 attendees and 200 sales.
That's the difference between ten months on the content treadmill and one five-day event.
So why do I only have 269 subscribers now?
Not because the summit failed. Because of what I did after. Next week I'll tell you exactly what went wrong so you don't make the same mistake.
So I'm doing it again. And this time, I'm building an app at the same time.
Because the biggest reason people don't launch a summit is how much work it takes. I've launched six summits, and I usually need two years between events to recover 😅
But now I'm putting all of that expertise into an app to make summits completely doable. Not just for me but for you too 😉
I'm using the app to build this summit and taking you behind the scenes to watch the whole thing.

summits are all about planning. the app reverse engineers your strategy from launch date (good bot)
THE RECEIPTS (I'm tracking these numbers in public every week)
Here's where I'm starting:
Newsletter subscribers: 269
Instagram followers: 146
Summit speaker applications: 2
By the time this summit launches in October, you'll see exactly how these numbers move, and why I'm so passionate about summits as the visibility strategy that actually works.
And if you want to build your own after that? I'll have the program and the app ready for you.
But first, the summit.
If you teach strategic visibility: apply to speak before Friday August 21.
If you need strategic visibility: stay tuned. You're about to watch how a summit gets built, and how it grows a business faster than any other strategy.
xx
Emily
PS - Know a visibility expert who should speak at this summit? Forward this to her. Applications close Friday August 21.
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HER POWER BRIEF
💄Claude now watermarks your content. An invisible mark rides along in everything Claude writes, courtesy of the EU's new transparency rules, and it survives copy and paste. One catch: a mark means Claude touched the text, not that it wrote it.
💄Spotify now labels AI artists. Starting mid-September, any artist who isn't a real person gets an AI Persona badge on profiles, in search, and on playlists, and gets dropped from recommendations unless you already follow them. The badge is the press release. The demotion is the policy.
💄Google DeepMind just lost its top two brains. Demis Hassabis stepped back from running the lab, and chief scientist Jeff Dean headed for the door, against a backdrop of talent exodus and a Gemini model three deadlines late. This is the AI inside your Gmail. Eggs, meet baskets. Plural.
💄Want free money? The August Amber Grant from WomensNet gives $10,000 to three women-owned businesses this month, and every monthly winner goes into the running for a $50,000 year-end grant. One application, no essays, all stages welcome. Applications close August 31.
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